A closer look at ‘Bhagwa’ and ‘Hinduvaadi’ music – with its upbeat Bhojpuri tunes and views running from thousands to lakhs – exposes how it has begun to make use of lyrics and imagery that promote enmity among religions.

Take, for instance, Lucknow-based singer Prem Krishnanshi’s song, with the lyrics, “Hindu Ka hai Hindustan, Da#@! jao Pakistan. Hindu ka hai Hindustan, mu@#! jaao Pakistan. (Hindustan belongs to Hindus, pimps and Muslims [referred to with a communal slur] go to Pakistan.” This video has over 70 lakh views on YouTube.

While this is just one example, there are many more such ‘hate’ videos. Alongside the hate speech, there is also hate imagery in these songs – of swords, sticks, threatening stills of people being lynched, being brutally beaten, the demolition of Babri Masjid. Many such similar themes have been deployed. Despite that, the three singers The Quint profiled have never had a case of hate speech slapped against them.

We interviewed these Uttar Pradesh-based singers to understand their way of thinking. Why they had chosen such lyrics? Why this loud hatred of Muslims? And since when did spreading hate become a form of entertainment?

Host: Aishwarya Iyer

Watch the video version of this story here.