If you've listened to the last couple of shows, you know that I'm very interested in this concept of merging a blue collar business with modern digital marketing.  One of my influences in this regard was Marshall Wayne, the Mounting Man. (http://themountingman.tv). During the Covid Pandemic, he decided (with zero construction experience or overall handy nature) to start a business mounting flat screen TV's.  It has blown up into a fantastic business netting him thousands of dollars per month.  It's this great story of applying tried and true marketing methods (both digital and otherwise), and just sending it!