Sign up to save your podcasts
Or
Share 832: Brand Strategy 101: Market and Product Research, Product Design, and Brand Awareness with Michael Keplinger
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
832: Brand Strategy 101: Market and Product Research, Product Design, and Brand Awareness with Michael Keplinger
How do well-known products become well-known? Did they succeed ‘coincidentally’ and became viral or have they employed a brand strategy to make things happen? A LOT of things goes into the process of creating a product. From conducting market research, designing and formulating the product, to its packaging, time and effort are heavily invested to […]
The post 832: Brand Strategy 101: Market and Product Research, Product Design, and Brand Awareness with Michael Keplinger first appeared on Marketer of the Day with Robert Plank.
View all episodes
By Robert PlankHow do well-known products become well-known? Did they succeed ‘coincidentally’ and became viral or have they employed a brand strategy to make things happen? A LOT of things goes into the process of creating a product. From conducting market research, designing and formulating the product, to its packaging, time and effort are heavily invested to […]
The post 832: Brand Strategy 101: Market and Product Research, Product Design, and Brand Awareness with Michael Keplinger first appeared on Marketer of the Day with Robert Plank.