CPO PLAYBOOK with Felicia Shakiba

85 From Pharma to Future: How Bold Leadership Transformed Pluri


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In the Season 3 finale, Pluri CEO Yaky Yanay joins Felicia Shakiba for a powerful conversation on leading transformation through trust, transparency, and bold vision. He shares how he redefined Pluri’s identity—from pharma to cell-based tech innovator—while building a culture that puts people, purpose, and innovation first. A high-stakes, high-insight episode on what true leadership looks like in times of change.


Chapters

00:00 The Importance of Culture in Leadership

12:11 Navigating Organizational Transformation

17:53 Overcoming Resistance to Change

26:47 Building Trust Through Transparency

31:05 Expanding Vision Without Losing Focus

36:45 Advice for Leaders in Times of Change

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CPO PLAYBOOK with Felicia ShakibaBy WRKdefined Podcast Network