In our latest episode of DEAD. Radio, we sit down with the visionary co-founder of the groundbreaking agency, The Bread. We dive into his journey, from his early passion for music, culture, and photography to the creation of the influential platform 'we-are-awesome,' where he began connecting youth culture with brands. We also explore the origins of The Bread and uncover the intricacies of running an agency that crafts impactful campaigns. This conversation is a masterclass in branding, culture, and the art of building meaningful connections.

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