Diego Build My Funnel

87. Email marketing hacks


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Email marketing...

I don't know you, but learning decent email marketing is like a "secret".

It even seems that the "gurus" out there give away all their "secrets" in their courses except for the email marketing ones.

Everybody knows how to build a list.

Give a lead magnet and collect emails that way.

Easy.

But... What the hell do you write in those emails after you collect them?!

How often do you need to send emails?!

Damn, it sounds pretty hard actually.

Is simpler that you think.

Just share stories. Share your journey. Teach lessons that you've learned.

Imagine you are talking with a friend. Keep it simple and keep it valuable.

You don't need any fancy copywriting techniques.

And quick tip here: Don't just "tell stories". We want to make money, right?

Also make offers. Is super simple.

Ate the end of the emails say "Hey if you liked this story/if you found this email valuable and want more help, go to this link/schedule a call/buy his product/etc..."

Keep it simple. Simple works.


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Diego Build My FunnelBy Diego Escudero