Vince and Elliot McNally are reunited after a couple weeks apart in Lookyhere, SD. The town has the most and farthest reaching bill boards for various town spectacles leading to it than any town in the United States—billboards for the town are planted as far away as Maine. Talking with the travelers is town resident, and proprietor of the World's Largest Supply of Fossilized Rat Tails, Helvetica Tanner (Jocelyn Brady).