Not Your Mom's Sales Podcast

87 - Your Aligned Year


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What if this year didn’t start with pressure, hustle, or a never-ending list of goals? In this episode Julie Deem shares her word of the year, alignment, and why it matters more than any strategy, algorithm, or growth plan. Instead of forcing big goals or copying what everyone else is doing, she invites you to slow down, reflect, and build your podcast and business in a way that actually feels good.
If you’re ready to build momentum without burnout, this episode is your permission slip to start differently.

Episode Highlights:

  • Alignment is not about doing less work but about doing the right work in a way that supports your energy, values, and long-term vision.
  • Starting the year with reflection creates stronger momentum than jumping straight into goals rooted in pressure or comparison.
  • A podcast that is aligned with your business should support your offers, clarify your message, and feel sustainable to maintain.
  • Your energy is a business asset, and protecting it is essential for building something that lasts.
  • Choosing a word of the year provides a compass for decision-making without boxing you into rigid expectations.
  • The most powerful word is one that reflects how you want to feel, not just what you want to achieve.

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Not Your Mom's Sales PodcastBy Julie Deem