As you scroll through the LinkedIn feed it can sometimes feel a bit meh. Why? Because so many content creators are posting such similar content. If you want to stand out from the crowd, you need to create content that is different from the rest. What Seth Godin refers to in marketing as a "Purple Cow." When it comes to creating content that rises above the noise,, Ryan Anderson (aka The Singing Strategist), has content that is unique and exciting. His musical marketing parodies are absolute genius.