Product in the Enterprise

#9 B2B vs. B2C: What's the difference and who cares?


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In this episode, we talk to Büşra Coşkuner, an independent product coach, trainer & educator at Producteer. We have a wide-ranging discussion about the differences between B2B and B2C product management and how these differences are relevant, especially to people who are new to product management. Among other things, we discuss the role of roadmaps in product management in general and, more specifically, in the B2B/B2C context.

More about Büşra here: https://www.busra.co/

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Product in the EnterpriseBy Greg Prickril