In this episode, co-founders Lina and Andy explore the intricate theme of resilience within a business and its culture. They discuss the metaphor of ‘taking the stairs versus the elevator’ as a means to build strength within a business. The episode also revisits their foundational pillars of growth, profit and impact, and how these relate to the complexities of running a modern business such as Bellroy – in order to balance the significance of short-term profits, medium-term growth, and long-term impact.

The episode expands on strategic diversification across product categories, sales channels, and geographic markets to bolster resilience. They offer insights into prioritizing team dynamics, the importance of individuals within a collective environment, and maintaining agility in beliefs while anchoring fundamental values. 

Resources:

Related Episode: "Stairs vs. Elevator"

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