The Business of DJing

9. DJ Frank G - Founding and building Exclusive DJ


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In this episode I welcome Stockton legend, DJ Frank G, founder and owner of Exclusive DJ.  We talk about his intro to DJing the music industry, what it was like digging for music in the early days, why and how he built a mobile DJing business, simple and effective mobile marketing strategies. I really enjoyed this conversation and I hope you do too! 

Note: some timestamps may vary by platform. 

0:00 - Gumroad store announcement

2:14 - Intro to Frank

3:55 - Early events in Stockton, CA

8:25 - Frank’s intro to music and DJing

22:12 - Getting into radio 

25:07 - Discovery of music in the vinyl era

30:00 - The value of finding a rare gem

34:00 - Starting Exclusive DJ

37:47 - Marketing at bridal shows

40:13 - Building a long term business

43:42 - How customer acquisition strategy changes over time

46:36 - Different styles of DJs

52:17 - Software tools to run a DJ business

54:35 - Recognizing where your money is coming from

59:34 - Advice for young DJs

1:06:49 - DJ Style: Music taste and library organization


Links

  • jamieselects.gumroad.com

  • Follow DJ Frank G

    Instagram: @exclusivedjgroup

    Website: ⁠exclusivedj.net


    Follow Jamie Selects

    Instagram: ⁠https://www.instagram.com/jamie_selects⁠

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    Website: ⁠https://www.jamieselects.com

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    The Business of DJingBy Jamie Selects