Is 'data' akin to a swear word in your organisation? Do you face resistance when trying to be a data champion for your colleagues? Historically, data has gotten a pretty undeserved bad wrap in many organisations.

In this episode Dr Selena Fisk outlines why that might be the case and takes you through five ways you can solve data's "PR problem" in your organisation.

Connect with Selena:

• at https://www.linkedin.com/in/selenafisk/
• sign up to her monthly newsletter at selenafisk.com
• check out her other podcast, 'A Beautiful Mind'.