Display Advertising is one of the earliest online marketing methods, but it’s changed a lot over the years. In this episode we’ll share our lessons and perspective, plus a few tips, and resources too. If you’re an ecommerce seller and you’ve never investigated using Paid Display Ads beyond Facebook or Google, this is the conversation for you!
What you’ll learn
Reasons to use Display Ad networks
Display Ad Network Options
How Facebook and Google factor into Display Advertising
Understanding the costs involved in Display Advertising
How Retargeting / Remarketing factor into the work
How Display Advertising intersects with Influencer Marketing