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9. Starting a podcast: How long should your podcast be?
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #9.
Another question I’m often asked is: How long should my podcast be?
And, if that’s something you’re wondering too, my answer to you would be: It depends.
You may have heard me say before: there are NO rules to podcasting other than the rules you set yourself. And, those rules are going to depend on various things.
When it comes to the length of the podcast – it depends on a number of facts:
- How long do you need for you to get your message across? If you need 5 minutes – don't stretch it out to 20 minutes because someone’s told you, a good podcast length is 20 minutes.
That’s ridiculous.
Tell your ideal client what they need to know, tell them what the next step is and how they can find out more, and finish it up. If it takes 5 minutes – then 5 minutes it is.
If you need 10 minutes or 20 minutes to share it, it’s concise, it’s compelling, connects with your ideal client and the content in your podcast continues to build know, like, and trust and continues to nurture them along the customer journey – then take 10 minutes, take 20 minutes.
So, how long should your podcast be? How long do you want it to be in order to say what you want to say and share what you want to share in a way that’s going to continue to build know, like and trust and nurture your listener into a lead with your podcast?
That’s how long it should be.
I’ll see you in the next tip.
Post a review and share it!
If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!
You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:
To staying ambitious, Annemarie
Learn more about your ad choices. Visit megaphone.fm/adchoices
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By Annemarie Cross: Brand & Communications Strategist; Chief Storyteller; The Podcasting Queen
4.8
2424 ratings
Hi, this is Annemarie, and welcome to another #ListenerIntoLead podcast tip for coaches and consultants who want to launch a podcast to nurture listeners into leads, get clients and build their business with their podcast. This is tip #9.
Another question I’m often asked is: How long should my podcast be?
And, if that’s something you’re wondering too, my answer to you would be: It depends.
You may have heard me say before: there are NO rules to podcasting other than the rules you set yourself. And, those rules are going to depend on various things.
When it comes to the length of the podcast – it depends on a number of facts:
- How long do you need for you to get your message across? If you need 5 minutes – don't stretch it out to 20 minutes because someone’s told you, a good podcast length is 20 minutes.
That’s ridiculous.
Tell your ideal client what they need to know, tell them what the next step is and how they can find out more, and finish it up. If it takes 5 minutes – then 5 minutes it is.
If you need 10 minutes or 20 minutes to share it, it’s concise, it’s compelling, connects with your ideal client and the content in your podcast continues to build know, like, and trust and continues to nurture them along the customer journey – then take 10 minutes, take 20 minutes.
So, how long should your podcast be? How long do you want it to be in order to say what you want to say and share what you want to share in a way that’s going to continue to build know, like and trust and nurture your listener into a lead with your podcast?
That’s how long it should be.
I’ll see you in the next tip.
Post a review and share it!
If you learned something by tuning into this podcast, do not hesitate to write a review and share it with your friends. Help us help them grow their business and create a positive impact. For more updates and episodes, visit the Ambitious Entrepreneur Show website. You can also subscribe through Apple Podcasts, Google Podcasts, Spotify, Stitcher, Email, RSS and more!
You can also follow us through Facebook. Want to build a scalable business you are passionate about? Join The Influence Alliance – the Business Building Community for Change Makers. Want to launch your own Thought Leader Podcast? Access my ‘Are You Ready to Launch Your Podcast' Quiz here, and have a chat with me. Have any questions? You can contact me through these platforms:
To staying ambitious, Annemarie
Learn more about your ad choices. Visit megaphone.fm/adchoices