With 80% of New Year’s resolutions failing by February, it's time to consider a new path to lifestyle change.

Through in-depth scientific research, motivation expert James Fell uncovered how people can be coached toward experiencing such a sudden, life-changing insight that helps them realize their dreams of who they’re meant to be.

We talked with him about his new book THE HOLY SH*T MOMENT: How Lasting Change Can Happen in an Instant.

James Fell has been writing about motivation, health, and fitness for the Los Angeles Times since 2010, and for the Chicago Tribune since 2012. He also has a popular blog that is read by millions.