How I Fixed It

#9 The Mom Market - Julie Cole | Mabel's Labels


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Julie is one of the cofounders of Mabel's Labels, a company that makes durable labels for lunchboxes, and many other things! I talk to Julie about her initial beginning, teamwork, and how she navigated her company's expansion.


You can visit Mabel's Label's here:  https://mabelslabels.com/en_US/


Chapters:


Chapters:

0:00 Intro

1:06 Who is Julie Cole?

5:35 Origin of Mabel's Labels

8:11 The mom market

9:03 Romanticized entrepreneurship and building community

12:22 Educating your market

14:00 Making the original product to streamlining

15:38 What to do when feeling discouraged

18:04 You're not alone

18:53 Meeting the team

20:40 Don't close yourself to one thing

22:00 Work on the business, not in the business

27:16 The importance of attitude

30:00 Delegation

31:00 What would you do differently?

...more
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How I Fixed ItBy Madhav Malhotra