Are you tired of generic job postings that attract dozens of applications but zero perfect fits? After 17 years of group practice ownership and countless hiring mistakes (trust me, we've all been there), host Cecilia Mannella shares her game-changing approach to recruiting associates who don't just fill seats—they elevate your entire practice culture.

In this episode, you'll discover why hiring for culture beats hiring for skills every single time, and how flipping your traditional recruitment process can save you months of wasted time while attracting associates who actually want to be part of your mission.

Episode highlights:

• Why generic job postings are sabotaging your hiring success and keeping you stuck in the endless interview cycle
• The culture-first hiring framework that transforms your practice from a collection of therapists into a aligned team
• How to create magnetic job postings that repel the wrong candidates and attract your ideal associates
• The 15-minute "coffee chat" strategy that filters out mismatched applicants before you invest hours in interviews
• Why sending interview questions in advance leads to deeper conversations and better hiring decisions
• The reference check approach that goes beyond clinical skills to assess cultural fit

Key Insights:

Drawing from nearly two decades of group practice leadership, this episode tackles the reality that most therapy practice owners face: traditional hiring methods designed for corporate environments don't translate to the unique challenges of mental health practices. Cecilia walks through her evolved hiring process that prioritizes cultural alignment and values-based decision making.

The breakthrough insight centers on recognizing that skill sets can be taught, but personality fit for your practice culture cannot. When you hire someone who aligns with your mission and values, you're not just filling a clinical position—you're investing in a team member who will actively contribute to the growth and evolution of your practice culture, even when you're not there.

Her strategic approach includes creating job postings that sound intentionally "quirky" or specific because they speak directly to the type of person who would thrive in your particular practice environment. This approach may result in fewer applications, but dramatically increases the quality of candidates who do apply.

Connect with Cecilia:

Website: https://www.ceciliamannella.com/

Free Masterclass: https://www.ceciliamannella.com/masterclass

LinkedIn: https://www.linkedin.com/in/cecilia-mannella/This episode is part of the Purpose & Profit: Scale Your Therapy Practice podcast, where we prove that you don't have to choose between your purpose and your profit. For established therapists ready to scale sustainably, this show delivers real strategies for building a practice that serves your life, not consumes it.