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#9 — Why is PLG Trial Management difficult to implement? ft. Theo Ohene
Listen now on Apple, Overcast, Google and Youtube.
Summary:
Join us for an enriching episode of ThriveCast where Gururaj Pandurangi meets Theo Ohene, the revered growth advisor from London, UK. Theo is a growth Advisor to many startups around the world and a founder of Growth Roadmaps. Theo's extensive work with startups and deep insights into Product-Led Growth (PLG) trials, conversion, and strategic nuances, this episode promises a wealth of knowledge for its listeners.
Here's what's in store for you:
* Early-stage founders and PMF: Traverse the startup landscape with Theo and Gururaj as they discuss founders' intricacies, emphasizing the paramountcy of Product-Market Fit and strategies to attain it.
* The Significance of Personalization: Theo highlights why tailoring user experiences based on their unique behaviors is essential for product success.
* Onboarding Excellence: Delve into the world of user onboarding. Theo elucidates how gathering user goals and feedback can refine and customize the onboarding journey.
* Deciphering Pricing Models: A pivotal business decision, Theo explores the factors influencing the choice between free trials, freemiums, or reverse trials and how each can impact user engagement and business growth.
* Freemium Mastery: Discover how high-volume, mass-market products can benefit from a freemium model, with Theo sharing real-world success stories.
* Business Acumen: Dive deeper into the strategic underpinnings of trial models. Understand the broader business implications and the operational nuances that go hand-in-hand.
* Untapped Opportunities with Reverse Trials: Theo emphasizes the potential benefits of reverse trials, suggesting it as a promising avenue for businesses to explore, especially when data backs its efficacy.
* Troubleshooting Trials: Navigate the complexities of recalibrating trials that don't hit the mark. Theo offers methodologies and tactics to optimize trials for better outcomes.
Get to Know Theo:
London-based Theo Ohene is a luminary in the startup ecosystem, renowned for his advisory practice and generous contributions to SaaS builders. With experiences ranging from e-commerce to high-volume SaaS ventures in Las Vegas, Theo’s journey offers many insights.
Where to find Theo:
LinkedIn: https://www.linkedin.com/in/theoohene/
Website: https://www.theoohene.com/
Where to find Gururaj:
LinkedIn: https://www.linkedin.com/in/gururajp/
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.hybridgtm.com
View all episodes
By By ThriveStack AIListen now on Apple, Overcast, Google and Youtube.
Summary:
Join us for an enriching episode of ThriveCast where Gururaj Pandurangi meets Theo Ohene, the revered growth advisor from London, UK. Theo is a growth Advisor to many startups around the world and a founder of Growth Roadmaps. Theo's extensive work with startups and deep insights into Product-Led Growth (PLG) trials, conversion, and strategic nuances, this episode promises a wealth of knowledge for its listeners.
Here's what's in store for you:
* Early-stage founders and PMF: Traverse the startup landscape with Theo and Gururaj as they discuss founders' intricacies, emphasizing the paramountcy of Product-Market Fit and strategies to attain it.
* The Significance of Personalization: Theo highlights why tailoring user experiences based on their unique behaviors is essential for product success.
* Onboarding Excellence: Delve into the world of user onboarding. Theo elucidates how gathering user goals and feedback can refine and customize the onboarding journey.
* Deciphering Pricing Models: A pivotal business decision, Theo explores the factors influencing the choice between free trials, freemiums, or reverse trials and how each can impact user engagement and business growth.
* Freemium Mastery: Discover how high-volume, mass-market products can benefit from a freemium model, with Theo sharing real-world success stories.
* Business Acumen: Dive deeper into the strategic underpinnings of trial models. Understand the broader business implications and the operational nuances that go hand-in-hand.
* Untapped Opportunities with Reverse Trials: Theo emphasizes the potential benefits of reverse trials, suggesting it as a promising avenue for businesses to explore, especially when data backs its efficacy.
* Troubleshooting Trials: Navigate the complexities of recalibrating trials that don't hit the mark. Theo offers methodologies and tactics to optimize trials for better outcomes.
Get to Know Theo:
London-based Theo Ohene is a luminary in the startup ecosystem, renowned for his advisory practice and generous contributions to SaaS builders. With experiences ranging from e-commerce to high-volume SaaS ventures in Las Vegas, Theo’s journey offers many insights.
Where to find Theo:
LinkedIn: https://www.linkedin.com/in/theoohene/
Website: https://www.theoohene.com/
Where to find Gururaj:
LinkedIn: https://www.linkedin.com/in/gururajp/
This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.hybridgtm.com