This week on the Sales Hacker podcast, we speak with Justin Welsh, Founder at The Official Justin. Justin is the former SVP of sales at PatientPop and a current advisor to it, as well as a tremendous number of SMB SaaS companies. When he left PatientPop, he helped grow it to over 60 million in recurring revenue. They've raised over $75 million in funding and he's putting out a lot of amazing content on LinkedIn, including a Sunday newsletter, called the Weekly Content Rundown. What You’ll Learn    Lessons Justin learned from a career in startups Top mistakes companies make (hint: it’s hiring) Data isn’t the whole answer -- you need anecdotal feedback, too How to manage downwards and upwards Creating a culture of winning means investing in employees