Sign up to save your podcasts
Or
Share 90 Second Content Marketing Lesson - List Envy
Share to email
Share to Facebook
Share to X
Share to email
Share to Facebook
Share to X
Or
90 Second Content Marketing Lesson - List Envy
We’ve all probably read stories about
companies with huge mailing lists and had pangs of inadequacy. Of all the things we can measure, particularly in the email communications
world, list size seems to be the statistic with the greatest emotional hold on
us.
How can you really tell what is working when a good portion of your
file never reacts to ANYTHING you send? You can’t.
View all episodes
By Print/Mail ConsultantsWe’ve all probably read stories about
companies with huge mailing lists and had pangs of inadequacy. Of all the things we can measure, particularly in the email communications
world, list size seems to be the statistic with the greatest emotional hold on
us.
How can you really tell what is working when a good portion of your
file never reacts to ANYTHING you send? You can’t.