In this episode, I talk with Jeremy Nielsen, founder of Sally.co, the all-in-one platform that makes Special Purpose Vehicles (SPVs) simple, clean, and headache-free. Jeremy has overseen more than 9,000 SPVs and took all that experience to build Sally — the first system that puts everything in one place instead of juggling spreadsheets, emails, and off-platform tasks.

We dig into:

• What an SPV actually is and why they’ve been so painful to manage
• Jeremy’s background in law, fund management, and why he built Sally
• The “lightbulb” moments that showed SPVs could be automated end-to-end
• How Sally solves the chaos of manual tasks, missing documents, and off-platform investors
• Who gets the most value from Sally today (from first-timers to large-scale fund managers)
• The future of SPVs: taxes, reporting, analytics, and even venture fund support

If you’ve ever run (or thought about running) an SPV, this episode is a must-listen. Jeremy shares both the scars and solutions from building five generations of SPV software — and why Sally is the one that finally fixes it.

Find out more about Sally: https://sally.co

Listen to more episodes here: http://www.youtube.com/@yarekmatacz