Binge drinking is a big problem at college football games. Oliver Luck -- father of No. 1 NFL pick Andrew, and the athletic director at West Virginia University -- had an unusual idea to help solve it. Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.

Binge drinking is a big problem at college football games. Oliver Luck -- father of No. 1 NFL pick Andrew, and the athletic director at West Virginia University -- had an unusual idea to help solve it. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Binge drinking is a big problem at college football games. Oliver Luck -- father of No. 1 NFL pick Andrew, and the athletic director at West Virginia University -- had an unusual idea to help solve it. Hosted by Simplecast, an AdsWizz company. See <a href="https://pcm.adswizz.com" rel="noopener noreferrer">pcm.adswizz.com</a> for information about our collection and use of personal data for advertising.

91. Can Selling Beer Cut Down on Public Drunkenness?

Freakonomics co-author Stephen J. Dubner uncovers the hidden side of everything. Why is it safer to fly in an airplane than drive a car? How do we decide whom to marry? Why is the media so full of bad news? Also: things you never knew you wanted to know about wolves, bananas, pollution, search engines, and the quirks of human behavior.

To get every show in the Freakonomics Radio Network without ads and a monthly bonus episode of Freakonomics Radio, start a free trial for SiriusXM Podcasts+ on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

Society & Culture

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Freakonomics co-author Stephen J. Dubner uncovers the hidden side of everything. Why is it safer to fly in an airplane than drive a car? How do we decide whom to marry? Why is the media so full of bad news? Also: things you never knew you wanted to know about wolves, bananas, pollution, search engines, and the quirks of human behavior. To get every show in the Freakonomics Radio Network without ads and a monthly bonus episode of Freakonomics Radio, start a free trial for SiriusXM Podcasts+ on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

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91. Can Selling Beer Cut Down on Public Drunkenness?

91. Can Selling Beer Cut Down on Public Drunkenness?