Have you ever been summarizing what your business does when you suddenly realize you’re rambling and the person you are talking to has glazed over? The importance of an effective elevator speech is no secret, but how do you create one? For this episode Andy welcomes back Tim Luke to discuss an exercise to help you effectively communicate called the message map.

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The Fast Talking Podcast is a small business building podcast as seen through the lens of auctioneers and auction professionals. Focusing on social media, marketing strategies, finance, operations, human resources, and time management, we provide focused discussions on important topics weekly.