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Season two of Think Inside the Square continues! With two decades of web design experience—ten of them focused entirely on Squarespace—I’ve seen a lot of trends come and go. In this episode, I’m breaking down the exact five-point checklist I use whenever I review a website.

We'll be covering how to audit your homepage copy, optimize your site for mobile visitors using Fluid Engine, declutter your typography, and structure your buttons for maximum impact. Whether your site has been live for years or you're preparing for a new launch, these practical fixes will help you elevate your design and build a polished online presence you can be proud of.

Chapters:
00:42 Why your homepage headline needs a strict check (and the robot voice trick)
02:03 How to optimize your mobile experience using Squarespace 7.1 Fluid Engine
03:39 Why font consistency matters and how to avoid the "too many fonts" trap
05:25 Understanding primary, secondary, and tertiary buttons inside Squarespace
06:54 Why your About page shouldn't read like a resume and how to rewrite it for your audience
08:35 A sneak peek at next week's episode covering the biggest Squarespace updates of 2026

Full show notes: insidethesquare.co/podcast/91
Learn how to use Squarespace: insidethesquare.co/start
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The term "Squarespace" is a trademark of Squarespace, Inc. This video was not approved or endorsed by Squarespace, Inc. I just really love their platform ♥

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The term "Squarespace" is a trademark of Squarespace, Inc. This content is not affiliated with Squarespace, Inc.

 For a transcript of this episode, along with the links to any resources mentioned, visit insidethesquare.co/podcast