Robert “Rocky” Ford Jr. got his start at Billboard in the 1970s. A busy nightlife (and a chance encounter on a Queens bus) led him to Russell Simmons and NYC’s burgeoning hip-hop scene. Rocky gave the genre its very first mainstream coverage with his 1978 article “B-Beats Bombarding Bronx.” From there, it was a quick move to writing and producing hits for Simmons’ good friend Kurtis Blow – and then for Full Force, Hi-Five, and even Tom Hanks!

We talk to Ford about writing hits like “The Breaks,” his relationships with Simmons and one-time roommate Nelson George, and why he cast Full Force as House Party’s villains. Ford did it all in the 1970s and 80s, and shares his story here.

See http://theciphershow.com/episode/91/ for full show notes and comments.