Professor Arzi Adbi hails from the poorest province of India, Bihar, where he studied assiduously for exams so that he could become an engineer.   After a storied career at Schlumberger, Goldman Sachs, and Loncar Industries, he decided to pursue his passion for long-term impact through a PhD at INSEAD, after which he became a professor at the National University of Singapore.   Arzi’s research is on themany ways that companies respond to incentives that originate outside the market, such as during pandemics and poverty crises.  He has focused in his scholarship on how local and foreign companies respond to foundational changes in the needs of the communities they serve.   Arzi argues that the corporate pursuit of pro-social solutions to long problems is not yet a reality, but it is an aspiration that he and all of us should focus on.