People follow Influencers that they want to become.

Think about it.

How do you see me?

And any other influencers you follow closely?

That’s the law of attraction working some of its magic.

Everyday new Instagram Influencers (who I’ve never heard of before) are popping up that have 100,000+ followers, build amazing communities of fans who are interested in the same things they are.

It’s amazing. I hope they’re poppin’ champagne and celebrating because that’s one of the hardest things to do!

The thing that sucks though is that when you go behind the scenes (and I know a lot of these people, especially since I started living out in LA), is that they’re struggling to get by.

Most of these influencers suck at selling.

They come off all weird and incongruent, pick products that are totally crap to promote to their audience, and try too hard to be sales-y.

There’s a fine line between promoting products nobody cares about (and doing it in a way that pisses off your audience) and coming up with something that your audience will love.

So in this week’s podcast, I break down why 2019 is the year of the Personal Brand, why consumers are moving towards this direction, and the subtle art of ‘seducing’ your audience with products that they’ll love:

• Why having a Personal Brand creates massive trust with your followers and defeats skepticism in your offer (leading to more engaged prospects & sales)
• How the art of copywriting has become subtle and changed from hype-y to more authentic & congruent (and how to promote your offer without pissing off your audience)
• My ‘Sales Seduction’ methodology that has helped my clients build 6-7 figure businesses for their Personal Brands!

Lemme know what you think.

And as always…

Enjoy!

- WA

PS:

If you haven’t heard yet, I’m breaking down the 3 tactics of ‘Sales Seduction’ and how to build a Personal Brand that sells in an upcoming webinar.

If you have a personal brand or if you wanna increase your sales online, this is the best place to do it.

It’s going to be free and LIVE on Wednesday, March 13th!

You can ask me any questions you want as we’ll have a Q&A at the end.

Here’s the link to check it out.