The Spark & The Art

93 - Finding what people care about in advertising with Kelsey Horne


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TheSparkAndTheArt.com/93 – Kelsey has always been interested in advertising but went to school for architecture and interior design. He tells about first using photoshop to create ads for fun and how he got an agency job based on a spec portfolio even though he had no training or real experience. And is now Creative Director working with brands like Kraft and Tim Horton's.

**- Links for this episode -**


Sid Lee - http://sidlee.com/en/Cities/Toronto

Aaron Draplin interview - http://www.TheSparkAndTheArt.com/80

Taxi - http://www.taxi.ca/

NAIT - Northern Alberta Institute of Technology - http://www.nait.ca/

Telus - http://www.telus.com/en/ab/index.jsp

Anvil awards - http://www.adrodeo.com/

MacLaren McCann - http://www.maclaren.com/

WestJet - http://www.westjet.com/

Douwe Egberts - http://www.decoffeecompany.com/

Geico Unskippable Ads - http://www.martinagency.com/work/unskippable

Stefan Sagmeister interview - http://www.TheSparkAndTheArt.com/24

You Are Not A Storyteller - https://vimeo.com/98368484

Kraft Teddy Bear Commercial - http://www.alexisbronstorph.com/#/kraftpeanutbutter/

Sia - Chandelier - https://www.youtube.com/watch?v=2vjPBrBU-TM

Banksy’s Dismaland - https://en.wikipedia.org/wiki/Dismaland

Banksy’s Dismaland - pictures - http://www.thisiscolossal.com/2015/08/dismaland/

Tim’s Next Door Ad - http://www.alexisbronstorph.com/#/timhortons/

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The Spark & The ArtBy Tucker Harley Brown

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