GTM Made Simple

943: A Few Great Customers: The Importance of Pre-Launch Relationships


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In the early stages of company growth, it might feel like your attention is being pulled in a million different directions; but don’t let that distract you from the benefit that a few great customers can give during pre-launch. 


We speak with Jonathan Gandolf, Co-Founder & CEO of The Juice, about his experience in the early days at The Juice and just how valuable customer relationships really are to the success of the business. 


Jonathan covers:


  • Discussing founder-led sales
  • Customer confidence & expectations
  • Passing the torch on customer relationships


This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.

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GTM Made SimpleBy Sangram Vajre

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