Having a good logo is about more than just making a good first impression. It can have a lasting impact on your company. An effective, memorable logo can inspire customers to do business with you or remember you when the time is right. In this episode I chat with two graphic designers; Andrew & Luthando, who help me break down the different types of logos a business can opt to have, which colours would best suit them and how to complement the logo with an appropriate brand guide.