If you've been here for a while, you know I talk about profitability and sustainability all the time because I truly believe that this is the key to building a business long-term and to build a business that serves you, it all starts with your business model and especially your pricing. Because if your offers aren’t priced for profitability then it doesn’t matter how much you market them or how many clients you get, you won’t set yourself up for profitability. In this episode of the...