EP 97. Blend psychology and research with marketing to get deeper insights on your consumers, and empower your brand storytelling marketing efforts. Take the guesswork out of what to create. Guest expert, and Sprocket founder and President, April Seifert Ph.D helps companies understand their consumers even better, and then translate research findings into tangible action steps. 

VIEW SHOW NOTES: https://www.podpage.com/marketing-with-empathy/blog/do-this-to-gather-deeper-consumer-insights-april-siefert-episode-97/ 

 (free) JOIN Marketing With Empathy's Slack community to connect and network with other brand storytelling strategists: https://view.flodesk.com/pages/63f2abe2a48787c3c5ff62ab 

(free) 3 WAYS TO IMPROVE YOUR CONTENT STRATEGY THIS YEAR: https://view.flodesk.com/pages/6161f93cc71e8685f183c63e  

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