GTM Made Simple

976: How To Add Value w/ Quora Content


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Most people are aware of Quora. As a marketer, though, I bet it’s not on your top ten list of things to do this year. And why should you? You have a blog and are active on Linkedin. What value could Quora bring that you don’t already have through a different channel?

JD Prater, Head of Marketing at Osmos, discusses Quora and how it’s providing high intent value to their audience. When someone is on Facebook or Twitter, they might just be scrolling through. When they go onto Quora, they’re bringing a specific question.  

JD covers:


  • Being an evangelist at Quora & measuring success
  • Explaining the value of Quora for marketing & sales
  • How to organize good content 


This is a #FlipMyFunnel podcast. Check us out on Apple Podcasts, Spotify, or here.

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GTM Made SimpleBy Sangram Vajre

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