If part of your BD role is to manage legal directory submissions like Legal 500 and Chambers and Partners, you’ll want to listen to this interview with Danielle Vidigal, Director of Vidigal Marketing, a legal marketing boutique based in London.

Danielle is a former Chambers and Partners researcher and we spoke with her to get a behind the scenes look at what researchers look at when evaluating a submission and what best practices we should adopt in our firms.

Discussion Content:

0:00 Introductions0:48 Starting work at Chambers2:15 Why we should participate in submissions4:57 Paid profiles vs non-paid profiles7:00 What happens after we submit12:25 What to add in the practice group description15:25 Writing matter descriptions19:00 How to manage the submission process22:40 Getting in touch with Danielle23:26 Q&A session with BD Roundtable members

Get in touch with Danielle at: LinkedIn: https://www.linkedin.com/in/daniellev…

Website: https://vidigalmarketing.com/