Reloop Brief

A brief look at the history of Reloop (Part Two)


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To mark Reloop’s 10th anniversary, Barry Snedden sits down with CEO and co-founder Clarissa Morawski for a look back at the organisation's first decade.

From navigating a changing EU policy landscape to pushing ambitious circular economy legislation, Clarissa shares key milestones in Reloop’s journey. Clarissa recounts Reloop's role in shaping the Single-Use Plastics Directive and advancing the EU Packaging Regulation, to influencing global plastics treaty negotiations.

The conversation explores how strategic partnerships, evidence-based advocacy, and trusted data tools like Reloop’s dashboards have helped build momentum for systemic change. With reuse now embedded in EU law and DRS policies scaling globally, this episode reflects on how far Reloop has come and where it’s headed next.

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Reloop BriefBy Reloop