“You build it, and people are going to come.” 

• Why:  Goal was always serving the market that we’re in the best possible way that we could.
• Marketing: “Now the digital presence is probably the most effective and the greatest source of leads.”
• Sales: Grassroots business development efforts locally to find partnership opportunities.  
• Mistakes:  Converting to a responsive website was an issue.  We should have made a bigger investment in that area initially.
• Advice:  “The devil is in the details.” 

Learn More Here: www.ajaxunion.com/podcast