We are living in the age of mass media. New content is constantly churning every second on the internet, and every industry is competing for viewership attention. With the rise of online streaming and mobile now becoming the main device audiences consume media on, content creators have to become more agile and attune to viewer preferences. In this episode, discover how James Norman, CEO of Pilotly, created a platform that is truly scalable to the needs of researchers and content creators alike.