Behind the Scenes: Consumer Product Marketing

A Deep Dive on PMM Market Insights with Quizlet’s Director of Product Marketing, Caroline Walthall


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A deep dive on the insights that went into influencing product teams ahead of their recent launch, explanations. Quizlet aims to shape the future of learning and is the most popular studying tool in the US. Tune in to hear the role of market insights and research as they were approaching one of their biggest product launches.

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Behind the Scenes: Consumer Product MarketingBy Meredith Davis, Sharebird

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