It’s not every day I get to have a chat with someone as knowledgeable and experienced as Nick Mishko of 10 and 8 Management. Not only has Mishko worked for “the big guys”, he’s also a well-known artist manager for independent artists.

From finding $85,000 in royalties owed to his clients within a few months of starting, to coaxing artists into using social media, Mishko has a handle on the situation.

Listen now to learn more about the value of social media and promotion, and how you can optimize content creation for your band!

What you’ll learn:

• How Mishko got started in the music industry
• Finding $85,000 in “missing” royalties for clients
• Why TikTok and short-form content are key to your strategy
• Where the name “10 and 8” came from
• When to block people on social media
• Staying on top of current trends to promote your music
• Why social media is not optional for musicians
• The mind-boggling marketing practices in K-pop
• Being nice to everyone pays off
• The importance of having fun

For full show notes, visit https://bandhive.rocks/187