Andrew Forman has spent much of his life pondering how to make the biggest positive impact on the world. Becoming a volunteer or funding the volunteers? The quest for an answer led him down many paths that eventually inspired him to found a company aiming to make it easier for people to donate to charity. 

But though the ambition was sound, the lift was heavy. It turned out his company, Givz, was only the first step toward a better solution. Now Givz offers Shopify stores donation incentives as an alternative to discounts, helping eCommerce sites increase conversions and value by offering their customers to choose their favorite charities.