On this episode, Dan Krigstein speaks with Lisa Ronson, adjunct professor at Deakin University, a prolific Australian Marketer & CMO Magazine’s CMO of the Year (2018).
They discuss whether marketers are in the midst of a creativity drought, the power of boredom as a tool for innovation & observations around the world of ‘personal brand marketing’

On this episode, Dan Krigstein speaks with Lisa Ronson, adjunct professor at Deakin University, a prolific Australian Marketer & CMO Magazine’s CMO of the Year (2018). They discuss whether marketers are in the midst of a creativity drought, the power of boredom as a tool for innovation & observations around the world of ‘personal brand marketing’

On this episode, Dan Krigstein speaks with Lisa Ronson, adjunct professor at Deakin University, a prolific Australian Marketer &amp; CMO Magazine’s CMO of the Year (2018).
They discuss whether marketers are in the midst of a creativity drought, the power of boredom as a tool for innovation &amp; observations around the world of ‘personal brand marketing’

‘A drought of creativity’ in conversation with Lisa Ronson

Welcome to The Growth Distillery Podcast, with Dan Krigstein. 

This podcast is the space where we offer illuminating insights into the mind &amp; mood of Australians, and expert perspectives on the tactics &amp; strategies that can deliver growth regardless of economic climate.

Join Dan Krigstein, an expert currently leading News Corp Australia’s Growth Intelligence Centre advising publishers, brands, and industries across the country in the development of their growth strategies; through unapologetic customer-led thinking and data-based foresight.

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Marketing

Welcome to The Growth Distillery Podcast, with Dan Krigstein. This podcast is the space where we offer illuminating insights into the mind & mood of Australians, and expert perspectives on the tactics & strategies that can deliver growth regardless of economic climate. Join Dan Krigstein, an expert currently leading News Corp Australia’s Growth Intelligence Centre advising publishers, brands, and industries across the country in the development of their growth strategies; through unapologetic customer-led thinking and data-based foresight.

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‘A drought of creativity’ in conversation with Lisa Ronson

‘A drought of creativity’ in conversation with Lisa Ronson