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Share A Few Good Minutes on Customer Advocacy with Kalina Bryant and Cynthia Hester (1)
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A Few Good Minutes on Customer Advocacy with Kalina Bryant and Cynthia Hester (1)
What is customer advocacy? What role does it plays in the organization? How is it different from marketing? And what's the importance of advocacy as part of a holistic customer experience?
It’s not often I have an opportunity to speak with two industries leaders together on an important topic like customer advocacy, but those were a few of the questions I asked Kalina Bryant, Global Head of Customer Advocacy for Asana, and Cynthia Hester, Director of Global Customer Programs for Google Cloud, recently during a great LinkedIn Live conversation.
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By Brent Leary and Small Business Trends
5
66 ratings
What is customer advocacy? What role does it plays in the organization? How is it different from marketing? And what's the importance of advocacy as part of a holistic customer experience?
It’s not often I have an opportunity to speak with two industries leaders together on an important topic like customer advocacy, but those were a few of the questions I asked Kalina Bryant, Global Head of Customer Advocacy for Asana, and Cynthia Hester, Director of Global Customer Programs for Google Cloud, recently during a great LinkedIn Live conversation.