In today’s episode of Em’s Gems, I am giving you the full breakdown of my messaging process for launches, including why my process for developing my messaging is always the same no matter what my offer is, the importance of understanding where the value is in your offer, my best tips for nailing down your messaging before you launch,  why video is so important in messaging, how to repurpose everything you made into new content, why you should bring power and energy behind everything you say, and so much more!

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