Betty Crocker, Mrs. Butterworth, and Chef Boyardee : there are so many culinary icons that have been invented purely for marketing purposes that you could be excused for assuming that all three of these names are fictitious. Betty Crocker clearly is, even though at one time she was named by Fortune magazine as the second most popular woman in America after Eleanor Roosevelt. Likewise, even though she has her own Facebook page, Mrs. Butterworth is not real and for that matter, neither is her