Jolanda Jetten, Professor of Psychology at the University of Queensland, talks about her article "Deviance and Dissent in Groups," which she wrote with Matthew J. Hornsey, also of the University of Queensland, for the 2014 Annual Review of Psychology. Dr. Jetten explores the reasons why people engage in deviance and dissent in groups, a little-researched aspect of psychology, as historically, the discipline has been more focused on explaining the reasons for conformity in groups. Concentrating on a single section of her article, Dr. Jetten describes the five motives for deviance and dissent, from disengagement and disloyalty to the group, to moral rebellion, to tangible rewards.