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In this episode of The Collective Questions: a wedding show, McKenzi talks with Vanessa Naumann. Venessa is the owner and lead planner of Storybook Planning and Design. She is from Canada, She started her business when she moved to Las Vegas and the desire to be a wedding or event planner sparked when she planned her best friend's bridal shower.
In this part of the episode, we deep dive into Venessa's way of designing a wedding and how she puts the visions of clients cohesively to create an amazing harmony in the event.
SEGMENTED TIMESTAMPS:
00:38 - Venessa's way of designing a wedding
01:40 - Planning a wedding for people according to their style
04:46 - Putting the visions of the couple to create harmony in the event
07:19 – Budget talk
09:09 - What is partial planning?
11:55 - Relationships within the wedding industry
14:13 - Why should one hire a wedding planner
EPISODE SUMMARY:
Venessa's way of understanding the style of clients
To understand what the client actually wants, she has a deep dive into questions like their personal style. What their home looks like? How do they want their wedding to feel like, not just look like? What are some Pinterest ideas that they are attracted to? Why are they attracted to them? What makes them happy about that image? What makes them unhappy about an image? She discusses these topics until she gets to know or understand their style.
Designing a comfortable wedding
It is always important to keep in mind the style of couples when designing their wedding
She says: "You can't just stick people who like shirts and jeans in a closed ballroom with a giant chandelier and centerpieces. It is going to make them uncomfortable.They can still have a formal event by being a representative of who they are. And tapping into that takes a certain skill."
Working with the visions of the couple
Venessa says everyone has a little bit of vision. Even if they say that they don't have a vision, it's her job to extract the vision from them. It's easier for her with some clients to understand their vision, but they don't know how to express their vision for some clients.
So, for those people, she conducts a questionnaire meeting to understand what they want. And some have an amazing Pinterest board, but they don't know how to source things locally. They need someone to put things together.
When the budget comes into play
She says, "I try not to design based on the budget because I don't want to go mad and fall in love with something and then, the client is constantly feeling a sense of disappointment. Feeling that I can't give them something that they can afford."
USEFUL LINKS:
Storybook Events
Cactus collective:
In this episode of The Collective Questions: a wedding show, McKenzi talks with Vanessa Naumann. Venessa is the owner and lead planner of Storybook Planning and Design. She is from Canada, She started her business when she moved to Las Vegas and the desire to be a wedding or event planner sparked when she planned her best friend's bridal shower.
In this part of the episode, we deep dive into Venessa's way of designing a wedding and how she puts the visions of clients cohesively to create an amazing harmony in the event.
SEGMENTED TIMESTAMPS:
00:38 - Venessa's way of designing a wedding
01:40 - Planning a wedding for people according to their style
04:46 - Putting the visions of the couple to create harmony in the event
07:19 – Budget talk
09:09 - What is partial planning?
11:55 - Relationships within the wedding industry
14:13 - Why should one hire a wedding planner
EPISODE SUMMARY:
Venessa's way of understanding the style of clients
To understand what the client actually wants, she has a deep dive into questions like their personal style. What their home looks like? How do they want their wedding to feel like, not just look like? What are some Pinterest ideas that they are attracted to? Why are they attracted to them? What makes them happy about that image? What makes them unhappy about an image? She discusses these topics until she gets to know or understand their style.
Designing a comfortable wedding
It is always important to keep in mind the style of couples when designing their wedding
She says: "You can't just stick people who like shirts and jeans in a closed ballroom with a giant chandelier and centerpieces. It is going to make them uncomfortable.They can still have a formal event by being a representative of who they are. And tapping into that takes a certain skill."
Working with the visions of the couple
Venessa says everyone has a little bit of vision. Even if they say that they don't have a vision, it's her job to extract the vision from them. It's easier for her with some clients to understand their vision, but they don't know how to express their vision for some clients.
So, for those people, she conducts a questionnaire meeting to understand what they want. And some have an amazing Pinterest board, but they don't know how to source things locally. They need someone to put things together.
When the budget comes into play
She says, "I try not to design based on the budget because I don't want to go mad and fall in love with something and then, the client is constantly feeling a sense of disappointment. Feeling that I can't give them something that they can afford."
USEFUL LINKS:
Storybook Events
Cactus collective: