This week we're talking with Ian Baer, founder & Chief Soothsayer at Sooth. We discuss finding the human within our marketing data, the power of nostalgia & popular culture in our marketing & the differences between a spokesperson and a brand advocate. Had a blast taking with Ian and I know you'll find it as interesting and inspiring as I did.


Follow Ian Baer:
LinkedIn: https://www.linkedin.com/in/ianbaer/

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More from the Pop-Marketer, Joe Cox
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