David Flamm (CHDS Master's cohort 1401/2) discusses the inefficiencies, conflicts, and misinterpretations that are created by emergency responders who rely on different approaches to incident management.  He draws on practitioner interviews and an extensive literature review to demonstrate how the responses to Deepwater Horizon, Hurricane Sandy, Boston Marathon Bombing and US Ebola might have been different if responders took a more comprehensive and unified approach as described in his model.