How do you consistently attract new donors, supporters, volunteers, and connectors?

Mosaic is a nonprofit that supports adults with intellectual or developmental disabilities. Their simple, four-step fundraising model has impacted their organization and created a cycle of new supporters of their services.

Bryanne Lang, the Resource Development Manager at Mosaic for its Central Iowa services, shares the fundraising model, and it has been so successful. Our conversation includes:

• The four steps of introduction, cultivation, solicitation, appreciation
• How monthly Zoom meetings continue to be an effective approach to introductory meetings
• How the captured stories of the people they serve
• How they share one person's story for more than eight years without him being present at meetings
• Why appreciation is a critical fourth step for sustainable fundraising

Link: https://www.mosaicinfo.org

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Nonprofit Storytellers features the stories of how not-for-profit professionals are sharing their organization's story. From outreach to marketing to fundraising, host Mackenzie Walters leaders on how they accomplished their goals through smart storytelling.

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→ Nonprofit Storytellers is published by StoryStruck Marketing. It's editorially independent. It's hosted and edited by owner Mackenzie Walters, a national award-winning journalist.

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